Before I say anything else, I'm not being paid to advertise for Green Mountain Coffee Roasters and I may be asked to remove the copy of their logo. I'm basically responding to the search term I saw pop up in my search stats. Like others, I'm sure, I had no idea what "Green Mountain Coffee" was until I started searching for myself. I initially thought it was another type of coffee and I had no idea it represented a company.

Green Mountain Coffee Roasters

According to Wikipedia, Green Mountain Coffee Roasters is a publicly-traded brand of coffee based at Waterbury in the US state of Vermont. The brand specializes in organic coffee, fair trade, and specialty gourmet coffees. Keurig, the company behind the Keurig coffee maker, is a wholly owned subsidiary of Green Mountain Coffee Roasters, Inc., and sells many of their coffee varieties as K-Cups. In 2008, it was a $617 million publicly traded company.

Not being content to read the dry information at Wikipedia, I ventured to the Green Mountain Coffee website to see what I could find. It turns out that it's an online store and it's very well done. That's where I stole the logo from.

I'm being quite honest when I say that I never heard of Green Mountain Coffee or Green Mountain Coffee roaster before today. I grew up in the western states and spent a lot of time outside of the US. Since they're based in Vermont, I double I would have ever known about them if the Internet hadn't made become such as widely-used medium.

Green Mountain Coffee (The Website Store)

Since I enjoy almost anything coffee-related, I simply had to take some time to check out the store. Of the coffee they sell, one caught my eye: Newman's Own Organics. Newman's Own Organics is a separate company from Newman's Own, founded by the late Paul Newman (an actor), but it started as a division of Newman's Own and was created by his daughter, Nell Newman.

The store also sells various brewers and grinders as well as gifts and samplers. They even have a shipping service called Cafe Express, something I might be inclined to use if I still lived in the US. As I checked out the prices, I found they were comparable to gourmet coffees and items sold in other stores so there isn't anything to keep anyone from buying from them, at least not in my opinion.

So there you have it. That's what the searches for Green Mountain Coffee were all about. People were looking for information about the company and I hope I've provided enough to send them in the right direction.

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Until very recently, I didn't know about the many kinds of coffee. I knew about the two species commonly used, but I just found out there are many more. How did I find out? I was cruising around Wikipedia and found their article on coffee, that's how. Of course, reading any Wikipedia article has a tendency to make the brain go numb due to all the references, citations, and technical details you have to wade through.

The Two Main Species of Coffee

While I say they're the two main species, that's not really correct. They're just the main species most widely used and thus, more widely distributed.

The most popular of all is the coffea arabica, of which many varieties exist. It originated in Ethiopia many centuries ago and derives its name from Arabia.

The other popular species is coffea robusta. It supposedly has more flavor and is more expensive.

How Coffee is Consumed

When I was young and living in the US, no one ever mentioned anything other than hot, brewed coffee. That's the way it was served in restaurants, fast-food joints, and at home. The reality is that it's only one of many ways coffee is consumed.

Here's a partial list of ways I've seen coffee consumed, or consumed by me:

• Brewed and served hot – traditional American coffee
• Brewed and served cold – iced coffee
• As Espresso
• Chocolate-covered coffee beans
• Coffee Cake
• As a candy ingredient

It's a short list and if I sat here long enough, I'm sure I could think up a few more.

Local Coffee Varieties

While I primarily drink coffee made by NESCAFÉ, there are some other varieties grown where I live, in the Philippines. The coffee used for the NESCAFÉ brand is grown locally and I believe it's an Arabica.

I do not know which local brands are made from the coffea liberica species, but it would be an interesting experience to sample them. Anyway, the plants are grown in the Batangas and Cavite provinces and I hope to someday get a chance to check out the farms.

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